So many ingredients! What are they good for?

So many ingredients! What are they good for?

Nowadays there are many popular skincare ingredients that each have their own effect on the skin. Some of these have been known for years as gems in skin care products, but more and more new ingredients are being added to the list. However, we can tell you that not every ingredient is worth it and sometimes there is more hype than it actually benefits your skin. How do you know which ingredients in skin care products suit your skin? Here's a list of what they do!


Alpha Hydroxy Acids, also known as AHAs, are being used more and more since multiple studies have shown their benefits to the skin. Some of the amazing benefits it has to offer are:

  • Fighting dry skin
  • Contributing to smooth, shiny skin texture
  • Anti-aging
  • Fighting blemishes
  • Reducing sun damage

The AHAs found in our products are citric acid, lactic acid and glycolic acid. The reason these acids can do their job so well is because they penetrate the top layer of the skin, down to the deeper layers of the skin and that is often where the problems arise. So you understand that AHAs could not be missed in Clay And Glow products. It is clear that our Triple AHA Straw-Jelly Facial Cleanser contains AHAs, but we also have more products containing these top ingredients, find them here!


Our body produces hyaluronic acid naturally, but an extra boost of it in your skin care never hurts. It works as follows: hyaluronic acid binds to water. This mainly ensures that water is retained to keep your skin hydrated. Here are the main benefits of hyaluronic acid at a glance:

  • Moisturizing and moisturizing
  • Natural anioxidant
  • Retaining elasticity
  • Promoting wound healing

This ingredient should certainly not be missing in your skin care products. Find our products with hyaluronic acid here.


Niacinamide, also known as vitamin B3, works many wonders for your skin. The benefits are endless and it is also suitable for all skin types. So, win-win! We have listed some benefits for you:

  • Promote the production of antioxidants
  • Helps against redness
  • Reduces sebum production
  • Fights inflammation
  • Reduces large pores
  • Retains moisture
  • Equalizes pigmentation

We can go on endlessly about the benefits to be honest. You are in the right place to see what it does for your skin. Find all products containing niacinamide here.


Peptide is a fairly newly discovered ingredient in the skin care world, but it works wonders for you. It occurs naturally in your skin, but there's a good reason it's in skincare too. It can penetrate to the deeper layers of the skin and thus tackle the problem at the root. The main benefits are:

  • Stimulate the production of elastin
  • Strengthen the skin barrier
  • Strengthen the skin

It is the perfect product to use twice a day. We couldn't resist incorporating it into our Peptide Cooling Eye Cream.



More than 80% of skin aging is caused by sun damage, so it is very important to protect your skin at an early stage. In addition to preventing sun damage, SPF is also beneficial for repairing already damaged skin. It helps with:

  • Protecting against free radicals (such as blue light)
  • Regulating discoloration
  • Renewing the skin

However, prevention is better than cure, so we never go a day without our Protecting Face Sunscreen SPF30.


Vitamin C can do a lot for your skin. This is a substance that your body does not make itself. That's why it's important that you get this through food, and of course, your skin care products. It is crucial for:

  • Regulating hyperpigmentation
  • Stimulating collagen production
  • Protecting against sun damage
  • Hydrating the skin

In addition, vitamin C is safe to use for most skin types. Taking all this into consideration, of course, we couldn't omit this ingredient from our skin care products. Here you will find all products that contain vitamin C.


Although many people think that vitamin E consists of a single compound, it is actually made up of eight fat-soluble compounds with powerful antioxidant properties. Together they serve many purposes for the skin. They provide protection, but also nourish the skin. This is useful for:

  • Antioxidizing the skin
  • Hydrating the skin
  • Smooth texture
  • Strengthening the skin barrier

In addition, it ensures that other active substances can penetrate the skin better. Concluding, this is a power ingredient in skincare. Check out these products for vitamin E rich skin care.


All our products are made for sensitive skin. This means that when we use perfume, we go for the allergen-free variants. However, for our babes with extra sensitive skin, we have products that contain no perfume at all. Find them here!


Of course there are more key ingredients that the eight we just told you about. However, these are the faves that could not be missed in our skin care routine. Have you already experienced them working wonders on you skin?

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